Author Archives: Charlotte Ziems

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When and How to Use Ghostbloggers

Reprinted with the author’s permission from The Tendo View I’ve been thinking about “ghostblogging” a lot lately, since more of Tendo’s clients have been expanding their blogging programs and are facing numerous challenges. Chief among them is a lack of resources and time, especially among executives. Other challenges include: Trying to fit blogging into an [...]

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