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	<title>Magnificent Publications &#187; Negotiate Your Way to Freelancer Teamwork</title>
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		<title>Negotiate Your Way to Freelancer Teamwork</title>
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		<pubDate>Sun, 30 Nov 2008 14:34:34 +0000</pubDate>
		<dc:creator>Gabe Goldberg Gabe Goldberg Computers and Publishing Inc.</dc:creator>
				<category><![CDATA[Management of a publications enterprise]]></category>

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		<description><![CDATA[Some people find negotiating more painful than sitting in the dentist’s chair—and crave Novocaine or even general anesthesia for them both. But don’t shirk either one when its time arrives. Unlike, say, buying a car, dealing with freelancers isn’t a zero-sum game. In fact, collegially and openly discussing rates, tasks, schedules, workflow, and other project [...]]]></description>
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		<title>Battered Writers Syndrome</title>
		<link>http://magpub.com/battered-writers-syndrome/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=battered-writers-syndrome</link>
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		<pubDate>Sat, 15 Nov 2008 14:33:58 +0000</pubDate>
		<dc:creator>Gabe Goldberg Gabe Goldberg Computers and Publishing Inc.</dc:creator>
				<category><![CDATA[Management of a publications enterprise]]></category>

		<guid isPermaLink="false">http://theeditorialadvantage.com/?p=283</guid>
		<description><![CDATA[Ever wonder why your freelancers are hypersensitive to changes in explicit agreements about payment, deadlines, or, really, anything? There’s a good reason for their mistrust. Too many companies try to take advantage of them. It happened to me recently. I was solicited to write for a nationwide Web site. There were several red flags, the [...]]]></description>
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		<title>More Ways to Get Writers on Your Side</title>
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		<pubDate>Mon, 10 Nov 2008 18:46:20 +0000</pubDate>
		<dc:creator>Gabe Goldberg Gabe Goldberg Computers and Publishing Inc.</dc:creator>
				<category><![CDATA[Management of a publications enterprise]]></category>

		<guid isPermaLink="false">http://theeditorialadvantage.com/?p=281</guid>
		<description><![CDATA[Publishers who need to do more with less—that’s just about everyone nowadays—can get help from an unlikely source, writers. Many of today’s most competitive freelancers survive hard times by delivering more value than the competition. Washington, DC-based American Independent Writers (formerly Washington Independent Writers) recently gave successful writers an opportunity to share how it’s done. [...]]]></description>
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		<title>Make Green Your Favorite Publishing Color</title>
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		<pubDate>Mon, 03 Nov 2008 14:03:54 +0000</pubDate>
		<dc:creator>Gabe Goldberg Gabe Goldberg Computers and Publishing Inc.</dc:creator>
				<category><![CDATA[Industry trends]]></category>

		<guid isPermaLink="false">http://theeditorialadvantage.com/?p=276</guid>
		<description><![CDATA[A hazard of home decorating is being asked by a spouse to pick a favorite from 30 shades of white. Similar difficulties emerge when researching requirements—or even definitions—for green (environment-friendly) publishing and having to understand subtle differences among suppliers, service providers, and certifications. In this context, the risk is worse than picking the wrong wall [...]]]></description>
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		<title>TaxRap and Rapper Vanilla Ice Take Intuit&#8217;s TurboTax to the Streets</title>
		<link>http://magpub.com/275/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=275</link>
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		<pubDate>Sun, 26 Oct 2008 14:19:14 +0000</pubDate>
		<dc:creator>Gabe Goldberg Gabe Goldberg Computers and Publishing Inc.</dc:creator>
				<category><![CDATA[Marketing and promotion]]></category>

		<guid isPermaLink="false">http://theeditorialadvantage.com/?p=275</guid>
		<description><![CDATA[Viral marketing—using random, uncompensated real people to spread your message—has become a cliché, often simply meaning, &#8220;We told two people and hope THEY tell two people, and so on, and so on.&#8221; But this technique, also called &#8220;word of mouth marketing,&#8221; has a lot to recommend it. As a publications or Web content manager you [...]]]></description>
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		<title>Why Is an Online Community Like a Barbecue?</title>
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		<comments>http://magpub.com/why-is-an-online-community-like-a-barbecue/#comments</comments>
		<pubDate>Mon, 08 Sep 2008 22:38:29 +0000</pubDate>
		<dc:creator>Gabe Goldberg Gabe Goldberg Computers and Publishing Inc.</dc:creator>
				<category><![CDATA[Management of a publications enterprise]]></category>
		<category><![CDATA[Technologies for publications and Web content]]></category>

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		<description><![CDATA[It’s not the flame wars. It’s because even the most rewarding discussion list, Web board, wiki, or other online community can take forever to start. Like soggy charcoal briquettes. For decades, I&#8217;ve been part of a world-wide community of professionals/developers who got our start in the pre-Internet days, when we used CONTACT, sophisticated collaboration software [...]]]></description>
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		<title>How Do You Tell a Professional?</title>
		<link>http://magpub.com/how-do-you-tell-a-professional/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-do-you-tell-a-professional</link>
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		<pubDate>Fri, 22 Aug 2008 15:43:22 +0000</pubDate>
		<dc:creator>Gabe Goldberg Gabe Goldberg Computers and Publishing Inc.</dc:creator>
				<category><![CDATA[Management of a publications enterprise]]></category>

		<guid isPermaLink="false">http://theeditorialadvantage.com/?p=257</guid>
		<description><![CDATA[Holiday Inn Express TV commercials notwithstanding, there&#8217;s no such thing as instant expertise. Not even—or especially—when it’s alleged to come from purchasing a complex editing or design tool it can take years to fully master. Accomplished writers, editors, and designers are out there, but distinguishing the best from the rest can be a challenge. Objective [...]]]></description>
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		<title>Make Every Page a Welcome Mat</title>
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		<comments>http://magpub.com/make-every-page-a-welcome-mat/#comments</comments>
		<pubDate>Thu, 14 Aug 2008 13:55:26 +0000</pubDate>
		<dc:creator>Gabe Goldberg Gabe Goldberg Computers and Publishing Inc.</dc:creator>
				<category><![CDATA[Design]]></category>

		<guid isPermaLink="false">http://theeditorialadvantage.com/?p=254</guid>
		<description><![CDATA[Anyone creating Web sites should have long ago abandoned the idea that a home page is the only way visitors enter a site. In this age of search engines, any page can give a visitor the all-important first impression and also do the work of selling, educating or entertaining. Many sites, if they monitor traffic [...]]]></description>
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		<title>Who&#8217;s Nibbling at Your Web Site?</title>
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		<comments>http://magpub.com/whos-nibbling-at-your-web-site/#comments</comments>
		<pubDate>Sat, 09 Aug 2008 17:49:40 +0000</pubDate>
		<dc:creator>Gabe Goldberg Gabe Goldberg Computers and Publishing Inc.</dc:creator>
				<category><![CDATA[Audience research and strategic planning]]></category>
		<category><![CDATA[Design]]></category>

		<guid isPermaLink="false">http://theeditorialadvantage.com/?p=252</guid>
		<description><![CDATA[Most Web sites brag about products, services, or programs. Better sites offer proof in the form of success stories or case studies. They may also toss in analytical white papers. These real-world resources give site visitors a reason for feeling confident in whatever is being sold. But, as Jakob Nielsen points out in “Writing Style [...]]]></description>
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		<title>Which Way to the Virtual Press Room?</title>
		<link>http://magpub.com/248/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=248</link>
		<comments>http://magpub.com/248/#comments</comments>
		<pubDate>Mon, 28 Jul 2008 13:26:17 +0000</pubDate>
		<dc:creator>Gabe Goldberg Gabe Goldberg Computers and Publishing Inc.</dc:creator>
				<category><![CDATA[Marketing and promotion]]></category>

		<guid isPermaLink="false">http://theeditorialadvantage.com/?p=248</guid>
		<description><![CDATA[No matter how much great content you’ve created for your website, if you’ve omitted or skimped on one crucial area, you’re not getting full value for your investment. That essential bit of Web space is a Press Room. Consider the plight of a journalist who visits your site—often on deadline—intending to give you much desired [...]]]></description>
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