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	<title>Magnificent Publications &#187; Enlisting Contributors: You Don’t Have to Do It All Yourself</title>
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	<description>For the Knowledgeable Reader</description>
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		<title>Enlisting Contributors: You Don’t Have to Do It All Yourself</title>
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		<pubDate>Fri, 12 Feb 2010 14:00:13 +0000</pubDate>
		<dc:creator>Jim Cosco</dc:creator>
				<category><![CDATA[Management of a publications enterprise]]></category>

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		<description><![CDATA[This two-part post originally ran as one on the Tippingpoint Labs blog. Read part 1 here. Reprinted with the author’s permission. The spirit behind Food Thinkers is to create a blog where like-minded “foodies” (food writers, bloggers, chefs, and food lovers of all kinds) contribute recipes and share ideas and insight about all things food [...]]]></description>
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		<title>A Content Calendar Case Study</title>
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		<pubDate>Thu, 11 Feb 2010 19:56:05 +0000</pubDate>
		<dc:creator>Jim Cosco</dc:creator>
				<category><![CDATA[Management of a publications enterprise]]></category>

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		<description><![CDATA[This two-part post originally ran as one on the Tippingpoint Labs blog. Reprinted with the author’s permission. Rule #1 for a successful content strategy — you have to update your content on a regular basis, preferably every day. Most organizations think that adding frequently updated content to their website is next to impossible with their [...]]]></description>
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		<title>Learn What Makes a Story Good</title>
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		<pubDate>Mon, 15 Jun 2009 19:00:32 +0000</pubDate>
		<dc:creator>Jim Cosco</dc:creator>
				<category><![CDATA[Framing content in print and on the Web]]></category>

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		<description><![CDATA[Chief Content Officer and Founder, Tippingpoint Labs. Abridged and reprinted with the author’s permission. The art of storytelling has been around since the dawn of humankind for good reason – people love to be engaged and entertained.  The essence of good content often falls back on a good story. You can tell a good story [...]]]></description>
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