Author Archives: Matt Chamberlin

Reprinted with the author’s permission from ACS Creative blog. Anyone who writes a business blog knows the value of keeping a well of ideas for future posts. But what happens when that well runs dry—or at least has drained enough that you need to replenish your supply? In 15 minutes or less, you can brainstorm [...]

Abridged with the author’s permission from ACS Creative blog. Maybe they’re watching TV, visiting social networks on their PC, checking email via their mobile device, reading a newspaper online or offline—or any combination thereof. The better you know the habits of your customers, the better you can tailor integrated marketing experiences to reach them in [...]

This post originally appeared on the ACS Creative blog.  Reprinted with the author’s permission. Sometimes businesses get caught up in the day-to-day mechanics of blogging—writing posts, promoting them through social networks, responding to comments—and forget to check how successful those efforts have been. Does that sound like your business? Now is a great time to [...]

This post originally appeared on the ACS Creative blog.  Abridged with the author’s permission. How different is your business today than it was in 1999? And more specifically, how different is your Web site now than a decade ago? Because online technologies and consumer use of them has grown rapidly in the past several years, [...]