Expert reviewers are getting ready to provide their annual critiques for business-to-business publications seeking ways to improve content.
The American Society of Business Publication Editors (ASBPE) and Trade Association Business Publications International remind b2b editors that only two weeks remain to sign up for an assessment by a panel of peers. Submission deadline is October 1.
The Magazine Critique Service delivers an objective outside analysis by editorial and design reviewers. The panel scrutinizes publications from cover to cover, looking at usefulness to the reader, flow, tone, and other characteristics. Reviewers also scrutinize use of white space, photographs, illustrations, fonts, colors, and general layout issues.
A Standard Critique costs $675 or $625 for ASBPE members. A more extensive Premium Critique service is also available.
The ASBPE site describes the Magazine Critique Service in detail.
